Cookie Policy

How Vrathex uses tracking technologies to improve your experience

Last Updated

This policy was last revised on January 15, 2025. We review and update our practices regularly to reflect changes in technology and regulations.

What Are Cookies?

Cookies are small text files that websites place on your device when you visit them. Think of them as digital breadcrumbs that help us remember who you are and what you prefer. They're pretty standard across the internet, and honestly, most modern websites wouldn't work properly without them.

At Vrathex, we use these technologies to make your investment application experience smoother. When you return to our platform, cookies help us remember your preferences, keep you logged in, and understand which features you find most useful. It's not about surveillance—it's about making the platform work better for you.

Some cookies disappear when you close your browser (we call these "session cookies"), while others stick around for a while to remember you on future visits ("persistent cookies"). The ones that persist are particularly helpful for things like keeping you logged in or remembering your dashboard layout preferences.

Types of Cookies We Use

Not all cookies do the same thing. Here's what you'll encounter on vrathex.info:

How We Use This Information

The data we collect through cookies serves several practical purposes. First, it keeps the platform secure. We need to verify that you are who you say you are, especially when you're dealing with investment applications and financial information.

Second, it helps us improve the user experience. When we notice that people consistently struggle with a particular feature or abandon a process at a specific step, that tells us something needs work. Maybe the instructions aren't clear, or the interface is confusing. This feedback loop is valuable for making the platform more intuitive.

We also use cookie data to understand which educational resources get the most traction. If we see that articles about portfolio diversification get significantly more engagement than other topics, that tells us what information our users find valuable. We can then create more content along those lines.

On the technical side, cookies help us troubleshoot problems. If users in a specific region are experiencing slow load times, or if a particular browser version is causing issues, cookie data helps us identify and fix these problems quickly.

Third-Party Cookies

Some cookies on our site come from third-party services we use. For instance, if we embed a video tutorial from a hosting platform, that service might set its own cookies. Or when we use analytics tools to understand user behavior, those providers place their own tracking cookies.

We're selective about which third parties we work with, but we can't control their cookies directly. Each of these services has its own privacy policy that explains how they handle data. When you use vrathex.info, you're also subject to these third-party policies for the services we've integrated.

The main third-party services we currently use include analytics providers, customer support chat systems, and educational content hosting platforms. Each serves a specific purpose in making our platform more functional and helpful.

Managing Your Cookie Preferences

You have control over cookies. Every modern browser gives you the ability to manage them, though the exact process varies depending on which browser you're using.

Here's how to manage cookies in common browsers:

Chrome

Go to Settings → Privacy and security → Cookies and other site data. From here you can block all cookies, allow only certain sites, or clear existing cookies. Just remember that blocking all cookies will prevent some websites from working properly.

Firefox

Open Options → Privacy & Security → Cookies and Site Data. Firefox gives you granular control with options like "Delete cookies and site data when Firefox is closed" or custom settings for specific websites.

Safari

Head to Preferences → Privacy. Safari defaults to blocking most third-party cookies but allows first-party ones. You can adjust these settings or view which websites have stored data.

Edge

Navigate to Settings → Cookies and site permissions → Manage and delete cookies and site data. Edge inherited much of Chrome's approach, so the interface will feel familiar if you've used Chrome before.

Keep in mind that if you block or delete cookies, certain features of vrathex.info won't work as intended. You might have to log in more frequently, your preferences won't be saved, and some interactive features may not function properly.

Cookie Retention Periods

Different cookies stick around for different lengths of time, depending on what they do:

Session

Essential Functions

90 Days

Analytics Data

1 Year

Preferences

2 Years

Marketing

Session cookies disappear the moment you close your browser. Analytics cookies typically last about three months because that's a reasonable window for understanding user behavior patterns. Preference cookies can last up to a year since your preferences don't usually change that frequently. Marketing cookies have the longest lifespan at up to two years, though you can delete them anytime through your browser settings.

Data Security and Protection

The information we collect through cookies is stored securely using industry-standard encryption. We don't share this data with third parties except for the specific service providers mentioned earlier, and even then, we limit what they can access.

Our servers are located in secure data centers in Canada, and we follow Canadian privacy regulations in how we handle your information. Regular security audits help us identify and address potential vulnerabilities before they become problems.

If there's ever a data breach that affects cookie-related information, we'll notify affected users promptly and explain what happened, what data was involved, and what steps we're taking to prevent similar incidents.

Updates to This Policy

Technology changes, regulations evolve, and our practices adapt accordingly. When we make significant changes to how we use cookies, we'll update this policy and notify users through the platform. Minor updates (like clarifying existing language or fixing typos) won't trigger notifications, but we'll always note the revision date at the top of this page.

We recommend checking this policy periodically, especially if you're particularly concerned about privacy. The last thing we want is for changes to catch you by surprise.

Your Rights

Under Canadian privacy law, you have several rights regarding your personal information, including data collected through cookies. You can request to see what information we've collected about you, ask us to correct inaccurate data, or request that we delete your information entirely (though this might mean you can't use certain features of the platform).

If you want to exercise any of these rights, reach out to us at support@vrathex.info. We'll respond within 30 days and walk you through the process. There's no charge for these requests unless they're clearly excessive or repetitive.

You also have the right to lodge a complaint with the Office of the Privacy Commissioner of Canada if you believe we're not handling your data appropriately. Though we'd obviously prefer you contact us first so we can address your concerns directly.

Questions About Our Cookie Policy?

If anything in this policy is unclear or you have specific concerns about how we use cookies, we're here to help. Our team is available to explain our practices and address your privacy concerns.

Get in Touch